The online sale of furniture and decoration grows every year, but some consumers still distrust before daring to take the step
No one questions now that purchasing pants without seeing them, without contacting them and without attempting them on is consummately achievable. Imagine a scenario where rather than some jeans we talk about a table for the lounge area or a couch. At that point, the value ascends at the same pace from questions develop. What’s more, the powerlessness to find face to face what we will purchase – to contact the wood to check on the off chance that it is safe or to sit on the love seat to ensure it is agreeable – moves toward becoming for some an unrealistic impediment.
In spite of this obstruction, the supply of furniture online is progressively overpowering. The goal, now, isn’t just to move, yet additionally to prompt and motivate the customer. Also, even goliaths that appeared to oppose have wound up giving in. Ikea launched its online store 1.0 last November, a first version that the reference brand promises to refine and expand. Not in vain, the sector of the sale of furniture and decoration by Internet managed in the second quarter of 2016 (latest data available) a turnover of almost 26 million euros, as per the National Commission of Markets and Competition (CNMC) ); online stores accumulated a total of 176,275 transactions, 34% more than in the same period of the previous year.
The average purchase of this type of products over the Internet is 120 euros, according to a study by Flat 101, a high amount that forces us to analyze each detail thoroughly. What should we take into account this process of reflection? In addition to the usual precautions for any purchase on the Internet – look for a reliable seller, compare prices, do not act on impulse – three tricks can help us buy furniture online and avoid repentance when they get home.
The key is in the portrayal
Read the portrayal of the item is a commitment for an online purchaser, however, on account of furniture can affect progress and disappointment more supreme.
Does that lamp you want includes the cable and the trim? Are the curtains sold in pairs or just a panel? The chaise tongue of the sofa goes to the left or the right? And can the carpet be machine washed or should it be taken to the dry cleaners? Think about the quick minute to get the furniture, yet additionally later on life, you will have once you return home. The street is brimming with little snares, so looking into and completing a first hunt on the key highlights of each piece we need to purchase can spare us a couple of frustrations.”The furniture is usually something that is bought ‘for life,’ and its price is higher. The client thinks a lot and investigates more than with other types of cheaper products.